Press Releases
| For Immediate Release |
Media Contact: |
Liz Greene
214.363.7763
liz@findmyjeweler.com |
FINDMYJEWELER.COM IS A GUY’S BEST FRIEND
WHEN IT COMES TO DIAMOND SHOPPING
THIS HOLIDAY SEASON
Website Eliminates Intimidation Factor From Diamond-Buying Process through Education and Introducing Prospective Customers to Trusted Local Jewelers
(Los Altos, CA) – Valentine’s Day may have the boxed chocolate and long-stemmed rose market all wrapped up, but when it comes to becoming engaged, more than 30 percent of couples who plan to get engaged within a year, tend to ring in the holiday season with a diamond engagement ring.
“The reason the holidays are the most popular time to become engaged boils down to a couple of really simple reasons,” said Hermann Calabria, co-founder and president of FindMyJeweler.com, a premier online service dedicated to linking prospective diamond buyers to the right jeweler, right in their neighborhood. “First of all, come December, people get into the holiday spirit and become more sentimental than usual. Secondly, the average engagement ring today costs $2000 and more people are willing to spend that kind of money during the biggest shopping season of the year. And of course, it sure makes holiday shopping for that special someone a lot easier when you can present them with that beautiful velvet box!”
However, the quest for the perfect engagement ring is not as simple as it seems. According to FindMyJeweler.com, most people in the market for a diamond ring pay twice as much as they need to because they are not familiar with the diamond-buying process.
Founded by Calabria, a 10-year veteran in the technology industry, and diamond expert Robert Hensley in November 2001, FindMyJeweler.com’s mission is to eliminate the intimidation factor from the diamond-buying process by educating novice buyers, linking them to the right jeweler, right in their neighborhood, and ultimately providing them with the diamond of their dreams at the most competitive price.
FindMyJeweler.com serves to help potential diamond shoppers learn about the complicated buying process via an easy-to-navigate and clearly written tutorial. Upon completion of the tutorial, the newly educated customer is then put in touch with a jeweler in their community.
Participating jewelers have been vigorously pre-screened by Hensley to ensure that they provide outstanding customer service, value, competitive pricing, product knowledge and selection. “Using my two decades of diamond experience, I actually pose as a potential customer and secret shop each jeweler before we invite them to be a part of the FindMyJeweler.com network,” Hensley said. “In addition, FindMyJeweler.com surveys each customer to make sure their shopping experience was a success.”
“Our goal is to make sure that our customers get the best diamond for their money by arming them with the knowledge they need to make an educated decision and then introduce them to reputable jewelers in their own neighborhood,” said Calabria.
FindMyJeweler.com is a premier online service dedicated to linking prospective diamond buyers to the right jeweler, right in their neighborhood. The site was founded by Hermann Calabria and Robert Hensley in 2001. FindMyJeweler.com’s mission is to eliminate the intimidation factor from the diamond-buying process by educating novice buyers, linking them to the right jeweler, right in their neighborhood, and ultimately providing them with the diamond of their dreams at the most competitive price. Additional information on the service may be found in the “About Us” section at www.FindMyJeweler.com.
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